Shark Heroes
Join the movement.
There are many ways to support our work in saving sharks and transforming lives. Get inspired by our current Shark Hero partners' innovative collaboration.
Our Shark Hero Partners

Impression Isla Mujeres by Secrets is a hotel with a cause and a valued partner in the tourism industry that is changing âbusiness as usualâ to provide guests a unique luxury experience centered on shark and ocean conservation. A percentage of each guestsâ stay goes to supporting our cause.

Vans has created two special edition shoe designs for our Shark Heroes and has donated $20k to Saving Our Sharks Foundation.
Show off your #SharksOffTheHook VANS in support of our mission!

KAN Tulumâs sustainable luxury treehouses & hotel is proud to support the conservation of keystone species through their core causes: Sharks and jaguars. In partnership with Saving Our Sharks Foundation they have pledged to carry out fundraising efforts, promote deeper knowledge and love towards sharks while curating experiences that engage their community.

As members of our Advisory Board, and âInspired by Natureâ, Cancun Adventures support shark conservation through in-kind donations for photography and video production services. They also raise awareness and funds through their customers with creative messaging and donation boxes.

Scuba Life Cozumel is proud to promote ocean and reef health by supporting shark conservation with the diving industry. They have started their own fundraising campaign within the scuba community, setting an example of what dive shops can do to save sharks and support fishers. The Shop and crew will support the fishers from the Isla Mujeres Shark initiative directly in their training to become scuba professionals.

Ray Diving Cozumel has committed to starting their own fundraising campaign within the scuba community, setting an example of what dive shops can do to save sharks and support fishers. They have also donated two tank dive trips, DSD’s and a scuba certification that we will use as giveaway prizes. They are proud to support the scuba instruction of the âMasters of the seasâ that are training as scuba divers to practice diving in Cozumel.

Chubbs sketchbook is the artist behind the foundation’s mesmerizing shark and ray the illustrations some of which he kindly donated. He is an artist and whale shark guide that resides in Isla Mujeres who is also supporting the cause by creating his own fundraising campaign to reel in friends and family to support our shark-saving mission.
See their work at chubbstore.com

The team behind our brand-new website, New Emage are now #SharkHeroes by supporting our cause and providing a discounted service to setup our online store. Theyâve also created their own fundraising campaign to reel in friends and family to support our shark-saving mission.
See their work at NewEmage.com

Hoteles BF, a certified B Corporation, joins our Shark Hero efforts to protect sharks in the Mesoamerican Reef System. They champion ecotourism, fundraise, and sponsor events to raise awareness in Cozumel, Ixtapa, Zihuatanejo, and Mexico City.

Cozumel Marine World is a reference regionally for training dive pros. They join us as a Shark Hero, pledging a monthly contribution, campaigning within their community, and providing professional training to foster fishermen’s transition into diving guides.

Located in Isla Mujeres, Pocna Dive is a PADI Eco Center that joins the Shark Hero movement by pledging a monthly donation, engaging their community in fundraising, and donating PADI certifications for auctions and giveaways. Committed to empowering the local community, they have pledged support to former shark fishers in their transition to eco-tourism.

Deadhead Rum, renowned for its commitment to sustainability, stands as a Shark Hero partner alongside SOSF. Through the DeadheadÂź SOSF Shark Cocktail campaign, they spearhead conservation initiatives, leveraging their platform to advocate for ocean protection and drive impactful change worldwide.
What will your impact be?
Whether you’re a person or a corporation, your contribution has the power to create a ripple effect and make an ocean of a difference.


Sylvia Earle: #SharkHero of the Year
“This initiative, Saving Our Sharks, is such a win-win for everybody; for the fishermen, for the ocean, for tourism. Itâs really exciting to see people embracing sharks.”
– Sylvia Earle
Everyone can be a Shark Hero!
Get involved with your unique skills and passion and become a #Shark Hero. You can contribute to the movement by funding our work, doing citizen science, participating in research, or by partnering with us on creative and collaborative projects.

Weâve teamed up with our implementing partner, Saving Our Sharks A.C., a non-profit organization with more than 13 years experience implementing shark research and conservation projects in the Mexican Caribbean. Their successful management model with bull sharks in Playa del Carmen is a fundamental piece in the success we hope to achieve in Isla Mujeres today.
Ways to Become a Shark Hero
Shark Hero in Outreach, Science and Education
Collaborate to amplify our impact and spread the word!
Contribute as an
Individual
Collaborate to amplify our impact and spread the word!
Corporate
Partnership
Collaborate to amplify our impact and spread the word!